CONTACT INFORMATION

Danish-Chinese Business Forum

Address: Tingskiftevej 5,

DK-2900 Hellerup

Phone: +45 33 32 97 78

Mail: info@dcbf.dk

CVR: 29 05 16 31

The views expressed of the authors do not necessarily represent or reflect the views of DCBF.

China Facts: Digitizing Dairy in China

 

Mengniu sells 12 billion dairy products a year, with 20 million of its customers “actively” sharing information about their product preferences and lifestyle habits through e-commerce and social channels to assist with product development, forecasting, manufacturing and marketing. The well-cited issue of lactose intolerance among Asians has been marginalised by research showing that 80% of Chinese people can drink 200mls of milk at a meal without adverse reaction according to a McKinsey report.

 

 

*) China Skinny 9 May 2018

 

 

 

 

 

 

 

 

 

 

Share on Facebook
Share on Twitter
Please reload

  • Facebook Basic Black
  • Twitter Basic Black
  • Black Google+ Icon
Please reload

Search By Tags:
Hans Henrik Pontoppidan
Secretary General, DCBF 
Who's Behind The Blog